Spectacular Tools To Rank Higher on Google
Solid keyword research and planning are crucial for the success of any website. It is the foundation of your SEO strategy and goes a long way in influencing the SERP ranking. In addition, a well-planned and researched keyword can drive massive high traffic to your website.
There is no lack of SEO tools to perform keyword research on the market. However, the key is finding the right tool that works best for you and fits within your budget. In this article, we will look at the six best SEO Keyword Research Tools bloggers can use to rank higher on Google.
What Are SEO Keyword Research Tools?
SEO Keyword research tools are the secret weapon that helps drive traffic to your blog. They allow you to research your SEO strategy and identify the best keywords for a specific topic.
With the right keywords in hand, you can create content accordingly. By directly addressing the needs of the target audience, you can improve your search results, rankings, and, subsequently, visibility. You can also use SEO Keyword Research Tools to monitor your keywords and their ranking on search results page.
Another critical function of keyword research tools is to track your SEO performance over a period of time. Many such tools provide detailed reports that help users identify trends in their website rankings over time. These reports enable users to adapt their SEO strategies as needed.
6 Best SEO Keyword Research Tools For Bloggers
The world of keyword research tools is saturated with tools offering various features. Below we will look look at some of the best keyword research tools on the market, both free and paid.
Keep in mind that the paid tools listed provide users with more keyword insights.
1. Semrush Review (Paid Keyword Research Tool)
Semrush is one of the best keyword research tools in the market right now. It is a complete SEO suite that offers:
- Keyword research
- Competitor analysis
- Site audits
- On page SEO
- Content optimization
- Rank tracking
The best part about Semrush is the Position Tracking feature which allows you to monitor your website’s performance and keyword ranking. Apart from the standard Keyword Overview Tool, Semrush also offers a broad range of other tools, including the Keyword Magic Tool, Keyword Manager, Position Tracking, and Organic Traffic Insights.
In saying that, Semrush is for more advanced users and costs a pretty penny. It offers up to 10 keywords for free, and following that, you’d have to pay $112 per month.
2. Ahrefs Keyword Generator Review (Paid Keyword Research Tool)
Another popular tool among bloggers with features similar to Semrush is Ahrefs Keyword Generator. And like Semrush, it is an all-in-one tool that offers a whole lot of services other than keyword research. Some of its features include:
- Competitor research
- Site Audit
- Backlink Analysis
- SEO Metrics
Ahrefs runs on its in-house database of over 8 billion queries, making it the largest 3rd party database of search queries.
The best part about Ahrefs Keyword Generator is its slick interface and interactive graphs. Its intelligent segmentation system allows users to organize the keywords based on a host of filters. Furthermore, with Ahrefs, you can also track the SEO performance of your website and perform more advanced SEO analysis.
Ahrefs has a seven-day trial period wherein you have access to all its features, following which you have to purchase their plan starting at $99 per month.
3. Google Search Console Review (Free Keyword Research Tool)
Google Search Console was first launched in 2007 under “Webmaster Tools.” It was redesigned again in 2018 and then in 2021. Despite being a free tool, it is the perfect fit for any website, particularly its Core Web Vital data.
To start with, you’d have to verify your website to receive the site traffic and performance data. Once verified, you can start monitoring your website in Google Search Console.
The best part is that it is an all-inclusive tool for SEO optimization. It gives accurate data on:
- Which keywords rank your content in the search
- Errors in webpage crawling
- Number of page clicks and impressions
- Sitemap submissions
4. UberSuggest Review (Free Keyword Research Tool)
This list wouldn’t be complete without UberSuggest, the paid keyword research tool by Neil Patel, the co-founder of Crazy Egg and Hello Bar.
But why is it free? UberSuggest offers three keyword suggestions per day for free. Users can get more daily keyword suggestions by purchasing their plans starting at $12 per month.
What’s UberSuggest? UberSuggest is integrated with Google Analytics and helps maximize the potential of your website. If you are devoid of keyword suggestions, this little tool comes in handy. It helps identify keywords that fit your marketing needs and content strategy.
In addition to keyword suggestions, UberSuggest provides valuable information on search volume data, top 100 Google results for a specific keyword, domain score, backlinks, and more.
5. Moz Keyword Explorer (Paid Keyword Research Tool)
In the same line as Semrush and Ahrefs, is Moz Keyword Explorer, a one-stop shop for all your keyword research needs. Much like any other keyword research tool, you can enter the search term, and the tool gives you a list of suggestions.
One part where Moz exceeds expectations is the unique keyword ideas much different from any other research tool. In addition, Moz offers a wide range of features, including keyword suggestions, SERP analysis, site audits, view metrics, competitor research, and many more. The tools also provide data on SERP difficulty, estimate CTR, and organic CTR.
Unfortunately, MOZ is priced starting at $99 per month for 150 keyword queries per month. On a positive note, it offers a free trial for up to 10 queries per month with up to 1000 keyword suggestions per query.
6. Google Keyword Planner Review (Free but Users must have a Google Ads Account)
Google Keyword Planner is a part of Google Ads, formerly Google AdWords. It is by far the best keyword research tool out there for PPC keyword research.
Did you know that Google Keyword Planner can also be used to research keywords for your SEO strategy? The best part is that it is free!
With the Google Keyword Planner, you can create a list of keywords necessary for your campaign. Another advantage of Google Keyword Planner is the historical data available for every keyword. You can also conduct in-depth research and forecasting for keyword search volume, clicks, and conversions.
Conclusion
SEO Keyword Research is essential for achieving better organic rankings in search engines and growing your blog online audience. It is the foundation for any content marketing strategy when seeking to build a successful and profitable website. When done correctly, SEO keyword research will ensure that your blog’s content remains optimized over time even as new search trends emerge, ensuring that you’re always gaining an edge over competitors for ranking in search engine results.
I am certain that using any of the 6 tools discussed in this blog post (whether free or paid), can greatly improve your website content optimization strategy.
So which of these 6 Best SEO Keyword Research Tools is at the top of your list to check out? Be sure to share your views in the comment section below!
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